Professor Philip Kotler

Philip Kotler is the S.C. Johnson & Son Distinguished Professor of International Marketing (emeritus) at the Kellogg School of Management, Northwestern University. He received his Master's Degree at the University of Chicago and PhD Degree at MIT, both in economics. He did post-doctoral work in mathematics at Harvard University and in behavioral science at the University of Chicago. He published more than 90 books including Marketing Management; Principles of Marketing; Marketing Models; Social Marketing; Marketing Places; Marketing for Hospitality and Tourism; Kotler on Marketing; Ten Deadly Marketing Sins; Corporate Social Responsibility; Confronting Capitalism, Democracy in Decline, He published 170 articles in leading journals.

Professor V Kumar

V. Kumar (VK) is the Professor of Marketing, and the Goodman Academic-Industry Partnership Professor, Goodman School of Business, Brock University, ON, Canada. He has held/holds several Distinguished Endowed Faculty Positions in the U.S., and Distinguished Fellowships across universities worldwide, including being the Chang Jiang Scholar, HUST, Wuhan, China; and the Hagler Fellow, Texas A&M University, USA. VK has also been honored as a Legend in Marketing through the 10-Volume Legends in Marketing series published by Sage Publications with commentaries from scholars worldwide.

Professor V Kumar

V. Kumar (VK) is the Professor of Marketing, and the Goodman Academic-Industry Partnership Professor, Goodman School of Business, Brock University, ON, Canada. He has held/holds several Distinguished Endowed Faculty Positions in the U.S., and Distinguished Fellowships across universities worldwide, including being the Chang Jiang Scholar, HUST, Wuhan, China; and the Hagler Fellow, Texas A&M University, USA. VK has also been honored as a Legend in Marketing through the 10-Volume Legends in Marketing series published by Sage Publications with commentaries from scholars worldwide.

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